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    Vans logo

    Custom Shoe Design Platform

    Interactive experience boosted engagement by 230%

    Footwear
    Team Size: 15

    Technologies Used

    Azure
    Oracle NetSuite
    Salesforce AR/VR
    Google AR/VR
    Magento - Adobe Commerce
    Salesforce Customer 360

    Services Provided

    CRM
    Digital Commerce
    ERP
    Cloud
    AR/VR

    About Company

    Vans is an iconic footwear and apparel brand founded in 1966 in California that has become synonymous with skateboarding, surfing, and youth culture. Known for their distinctive side-stripe designs and waffle-bottom soles, Vans offers shoes, clothing, and accessories that blend durability with street-style aesthetics. The brand maintains deep connections to action sports, music, and art communities through sponsorships, events like the Vans Warped Tour, and collaborations with artists and designers.

    "

    The custom design platform Vidhema created captures the creative spirit of our brand perfectly. Customers are spending 3x longer on our site and creating amazing designs that truly represent them.

    Kevin Bailey

    Brand President, Vans

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