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    The Label Life logo

    Integrated Omnichannel Solution

    Seamless retail experience led to 175% growth in customer lifetime value

    Fashion Retail
    Team Size: 10

    Technologies Used

    Chatbot
    Oracle Cloud Infrastructure
    Microsoft Dynamics 365
    SAP Hybris
    Oracle NetSuite
    Salesforce AR/VR
    Microsoft HoloLens
    Magento - Adobe Commerce

    Services Provided

    Digital Commerce
    ERP
    AI
    Cloud
    AR/VR

    About Company

    The Label Life is a lifestyle brand offering fashion, accessories, and home décor curated by style icons Sussanne Khan, Malaika Arora, and Bipasha Basu. Founded in 2012, the brand targets the modern Indian woman with contemporary, sophisticated designs that bridge Western and Indian aesthetics. With both online and offline retail channels, The Label Life creates accessible luxury pieces that emphasize quality, versatility, and timeless style.

    "

    Vidhema's omnichannel solution has removed all friction from our customer journey. Whether someone is shopping online, on our app, or in-store, they have the same seamless experience.

    Preeta Sukhtankar

    Founder, The Label Life

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